
Spin the spinner and call the shots
Twister can tie you worse than a knot
One foot here, one foot there
The spinner says what but you decide where
You reach, you stretch, you balance, you twist
Try it once you get the gist
No two twists come out the same
Twister is a Milton-Bradley game!
I can recite that game's jingle with disturbingly clear recollection because it was drilled into my head as a wee lad. Ditto with Perfection.
My older brother and I lived with my grandparents for a spell when I was age four to about six years old. This was by no means a bad thing as my grandparents owned an Italian restaurant in Lodi New Jersey from about 1950 through 1980, and attached to the restaurant was their house. The name of their restaurant was Casa Cosimo, and it became a household name, landmark, and an institution to the town of Lodi.
As I’ve gotten older, I have found out more and more cool things about that restaurant, and my aunt has become the archival expert on the place. She still has the original menus, advertisements, articles, reviews, and too many printed accolades to count. And of course, my favorite part of the archive collection: the excellent black and white photos.
So, Aunt Lilu, we may joke about your alleged fanatacism when it comes to record-keeping, but we all owe you a great deal for keeping the legacy alive.
My grandfather was what one would typically refer to as “right off the boat”, and it would be neither an insensitive nor inaccurate description. The man really was right off the boat. How he came to be a well-known and respected chef in a small town in New Jersey is a good eighty journal entries alone (suffice it to say that the man was completely fearless). There are a lot of missing parts in the timeline, so I’ll refrain from trying to lay it out here for fear of inaccuracy. I have often wondered what it must be like to be related to a celebrity or public figure, and I always assumed it would be great--unless your last name ends in ush, itler, ennon, or ennedy. I don’t know why it took so long to dawn on me (most things do), but I actually am the relative of a celebrity. And I was right; it’s great.
Running the restaurant were my grandparents; my grandfather essentially chained to the stove, and my nana doing everything else. There would be the occasional waitstaff who would drift in and out of the picture, but my grandparents for the most part were the core and a completely self-contained machine. Needless to say, they didn’t have much time to look after my brother and I during the day. I should note that my brother and I were never in any danger, whereas today DSS would probably haul us away. In actuality, being left to our own devices for hours on end was actually great and I recommend it highly. We were forced to be creative with our time, whether it was drawing, inventing games with names that will forever be an inside family joke, listen to the radio, or just play with whatever we could find. We got to use our *GASP*
imaginations instead of having everything spelled out for us.
Unfortunately, sometimes television also played a pretty significant role in that stage of childhood. This is why I have an almost encyclopedic knowledge of television shows and commercials from 1974-1976. I watched a LOT of television back then, and it’s a pretty safe bet that I watched enough to last a lifetime.
Hogan’s Heroes and
F Troop I never understood,
Love American Style had a gajillion jokes in it that I never got,
Hee Haw might as well have been filmed on Mars, and no matter what they say, Sid and Marty Krofft must have done blotter acid at some point.
It was in between all these shows that commercials would get their hooks in me with their insidious jingles. I wanted
Spirograph, an
Evel Knievel Stunt Bike,
Stretch Armstrong, and
Pulsar, and wouldn’t even know why. Evidently, Baby Alive was soft and sweet and
Easy Bake ovens produced bakery-quality cakes, one light bulb watt at a time. Commercials for games were especially brainwashing. Observe:
When you’re into
PerfectionHere’s how it goes
You gotta be quick
So keep on your toes
Put the plunger down and set the timer
Put the pieces in place, but don’t be slow
With Perfection, you’ve got to move ‘em fast, move ‘em fast
Or the pieces will pop up before you put in the last
And that’s Perfection!
Man, what incredible anxiety that commercial produced, let alone the actual game. Still remember the damned thing thirty years later though, don’t I? Behold the Power of Advertising.
Lite Brite, making things with li-hi-hight!
What a sight, making things with Lite Brite!
Lite Brite! Make people, animals, things!
With refills like Bugs Bunny or Bozo the Clown!
All right, all right. That’s enough. The restaurant probably sold itself, but the picture you see is a billboard for it right off what I presume was route 46.